Plus Communication
07.12.2015, 15:50
Head of Brand and Communication
The Head of Brand and Communication department is responsible for the development and deployment of company’s Brand strategy through integrated marketing communication campaigns.
The job holder will be responsible to:
• Develop the annual Brand & Communication strategy based on company’s objectives and strategy (internally and externally);
• Develop the annual communications’ roadmap Plan for both ATL and BTL activities based on Brand KPIs and on Products and Services roadmap;
• Develop, monitor and manage the relevant budget in close cooperation with appropriate Finance sections;
• Coordinate efforts and plans with Products and Services team for maximising the communications efficiency in reaching targeted audience and achieving business objectives;
• Plan and establish cooperative and effective relationship with advertising agencies and other third parties for the implementation of communication campaigns;
• Develop Sponsorship and PR strategy in alignment with Communications plan, aiming to add value to the Brand;
• Develop and implement the necessary processes/procedures/forms needed for planning/ deployment of communication activities;
• Ensure accurate and on time communication of marketing communications (all types of campaigns) within the company, in strong cooperation with HR and Line Management;
• Be constantly in touch with Customer Service/SALES-both at the development and implementation level of a new communication campaign in order to ensure the best possible impact on customers and consequently achieve the required results out of it;
• Develop, manage and execute annual marketing plan and presence for PLUS retail chain (shops, distributors and dealers) regarding brand awareness, product positioning, etc.;
• Monitor and report constantly in informal and formal way about competitor’s communication campaigns, competition activities and general market dynamics;
• Build positive relationships within the team. Set and agree performance expectations, objectives.
Areas of Coverage
• Brand & Tactical Communication;
• PR;
• Sponsorships;
• Retail Marketing;
• Internal Communication
Required qualifications
• Bachelor in Business Administration / Marketing sciences,
• MBA or master’s degree or any post university qualification in Communication Science and / or marketing specific area will be considered a plus;
• 5 -10 years marketing experience, specifically in advertising / communication activities;
• Minimum 3 years in managing direct reports;
• Knowledge of the Albanian market, especially of telecommunications sector;
• Excellent analytical and strategic skills;
• Good interpersonal and influencing skills;
• Knowledge in Microsoft programs;
• Fluent English;
Apply to be part of PLUS Team. You may send your application online, or you may send your up to date curriculum vitae and a cover letter to the e-mail address: hr@plus.al.
Kindly note that only the shortlisted candidates will be contacted.
PLUS Communication assures every applicant that the information you provide will remain confidential.
Closing date for applications is 11 December 2015
The Head of Brand and Communication department is responsible for the development and deployment of company’s Brand strategy through integrated marketing communication campaigns.
The job holder will be responsible to:
• Develop the annual Brand & Communication strategy based on company’s objectives and strategy (internally and externally);
• Develop the annual communications’ roadmap Plan for both ATL and BTL activities based on Brand KPIs and on Products and Services roadmap;
• Develop, monitor and manage the relevant budget in close cooperation with appropriate Finance sections;
• Coordinate efforts and plans with Products and Services team for maximising the communications efficiency in reaching targeted audience and achieving business objectives;
• Plan and establish cooperative and effective relationship with advertising agencies and other third parties for the implementation of communication campaigns;
• Develop Sponsorship and PR strategy in alignment with Communications plan, aiming to add value to the Brand;
• Develop and implement the necessary processes/procedures/forms needed for planning/ deployment of communication activities;
• Ensure accurate and on time communication of marketing communications (all types of campaigns) within the company, in strong cooperation with HR and Line Management;
• Be constantly in touch with Customer Service/SALES-both at the development and implementation level of a new communication campaign in order to ensure the best possible impact on customers and consequently achieve the required results out of it;
• Develop, manage and execute annual marketing plan and presence for PLUS retail chain (shops, distributors and dealers) regarding brand awareness, product positioning, etc.;
• Monitor and report constantly in informal and formal way about competitor’s communication campaigns, competition activities and general market dynamics;
• Build positive relationships within the team. Set and agree performance expectations, objectives.
Areas of Coverage
• Brand & Tactical Communication;
• PR;
• Sponsorships;
• Retail Marketing;
• Internal Communication
Required qualifications
• Bachelor in Business Administration / Marketing sciences,
• MBA or master’s degree or any post university qualification in Communication Science and / or marketing specific area will be considered a plus;
• 5 -10 years marketing experience, specifically in advertising / communication activities;
• Minimum 3 years in managing direct reports;
• Knowledge of the Albanian market, especially of telecommunications sector;
• Excellent analytical and strategic skills;
• Good interpersonal and influencing skills;
• Knowledge in Microsoft programs;
• Fluent English;
Apply to be part of PLUS Team. You may send your application online, or you may send your up to date curriculum vitae and a cover letter to the e-mail address: hr@plus.al.
Kindly note that only the shortlisted candidates will be contacted.
PLUS Communication assures every applicant that the information you provide will remain confidential.
Closing date for applications is 11 December 2015